Hiring announcement: Marketing Specialists

External Relations is pleased to announce the hiring of Lesley Dirkson, Kennedy Anderson, and Jason Mills as Marketing Specialists, all commencing their new roles on February 1. 

Lesley Dirkson
Lesley joins us from her current role within External Relations as Marketing Assistant where she supported the development and execution of university marketing strategies. In her 10 years working at the university, Lesley has worked extensively with various groups in External Relations including Annual Giving, Planned Giving, Alumni Relations, and Stewardship to build and advance their use of marketing to grow their programs. In her new role with Development and Demand Generation reporting to Jocelyn Love, Lesley will support the building, executing, and delivering of marketing services to our internal partners, and be accountable for project management, from planning through to execution, including workflow, budget management, and reporting. 

Kennedy Anderson
Kennedy joins us from her current position as a Communications Coordinator for the Marketing and Communications department within the Registrar’s Office (RO) where, for the past four years, she has been responsible for marketing and communications initiatives, particularly focused on national student recruitment and current student engagement. Outside of her 9-5, Kennedy works with local, small businesses to offer photography and marketing services aimed at brand awareness and customer retention. She is excited to utilize her experience and passion for developing creative marketing strategies to support recruitment at the university in a meaningful way. 

Jason Mills
Jason brings 11 years of experience promoting continuing and professional education at the university in the Faculty of Extension. His role centered around digital student recruitment endeavors including social media, email, targeted paid search, and display. Jason is looking forward to being part of the new marketing team and bringing his expertise to all areas of student recruitment while we build and strengthen our brand. A soon to be alum, Jason is currently in his final year of the MBA program at the U of A. 

Kennedy and Jason will both report to Jaylene Ulmer within the Recruitment Marketing team.